Simon Cowell, Rod Stewart, Pixie Lott and Paul O'Grady are among
the stars that have pledged their support to Daybreak's Donate a
Day initiative launching on Monday 23rd May 2011.
The fully interactive initiative will encourage viewers young
and old to pledge their time to help a worthy cause or those in
need - from doing a neighbour's shopping, transforming a piece of
waste ground, decorating a community centre to simply offering an
elderly person some company. And - as part of the initiative
viewers will see Adrian Chiles, Christine Bleakley, and other
members of the Daybreak presenting team donate their time over the
course of the week for various causes.
Adrian will return to Birmingham to spend the day with Age UK,
Christine will visit the Teenage Cancer Trust in Cardiff, Dan will
teach tennis to inner city kids, Kate will work in a Save the
Children store and Dr Hilary will spend the day at a hospice in
Stars of Emmerdale and Loose Women will also be donating their
time across the week as part of the initiative.
Christine Bleakley said: "Time is precious and in today's busy
world it's easy to lose track of what's important around us.
Family, friends, the local community and charitable causes could
all benefit from a few hours of our time. Daybreak is launching
Donate a Day to encourage you to give up a little bit of time to
make a big difference.
Simon Cowell said: "I'm urging you lot to support Daybreak's
Donate a Day for Children's Hospices. It will change your
life, it will change their lives and I promise you, you won't
regret it." He continued, "How important is volunteering?
It's a day of your life and I promise you, you will not regret
Paul O'Grady said: "Donate a Day is a brilliant idea
because its aim is to encourage people all over the UK just to give
a bit of their time to help someone. So please, whatever you can
do, it'll make a difference to people's lives. I am
supporting Donate a Day, why don't you?"
As well as pledging to donate their time via www.itv.com/daybreak, viewers will be able to
browse the online volunteers' gallery where there will find
inspiration on how best they can donate their time.